Independent advisory on aircraft acquisition, sales, management, and financing, and flight department setup, delivered by an in-house team with decades of aviation experience.
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Contact L’VOYAGEL'VOYAGE at a glance:
- Government-licensed travel agency and private aviation consultancy, licensed by the Hong Kong Travel Industry Authority, established in 2014
- First private jet broker in Asia to be a Wyvern Approved Broker, and a member of IATA and The Air Charter Association
- Access to over 4,000 aircraft worldwide, with offices across Hong Kong, Shenzhen, Kuala Lumpur, and the APAC region
A broker's job is to close a transaction. An independent advisor's job is to tell you whether that transaction is right for you in the first place, even if the answer is no. L'VOYAGE's primary focus is expert consultancy over brokerage, backed by an in-house team with decades of hands-on aviation industry experience advising owners rather than selling to them.
Because L'VOYAGE has access to over 4,000 aircraft worldwide rather than a single fleet or inventory to move, the advice you get is not tied to what's available to sell. That's an unbiased market view, not a sales pitch dressed as one. This distinction matters most at the moment you're deciding whether to buy, sell, lease, or manage, before any transaction is on the table.
Leadership backs this up with direct market experience. Diana Chou, L'VOYAGE's founder, was the first woman to sell private jets in Asia. CEO Jolie Howard brings over 20 years in business aviation, including her previous role as CEO of TAG Aviation Asia.
Leadership and track record:
- Founded in 2014, led today by CEO Jolie Howard, 20+ years in business aviation
- Founder Diana Chou: first woman to sell private jets in Asia
- 4,000+ aircraft accessible worldwide through L'VOYAGE's network
L'VOYAGE's advisory work sits within Private Aviation Technology Ltd. (PATL), the group's dedicated consultancy arm. PATL provides expert guidance across the full lifecycle of aircraft ownership and operation, for owners, startups, and established operators alike, not just at the point of purchase.
L'VOYAGE supports aviation startups and new in-house flight departments through the full setup and certification process, drawing on an in-house team with decades of hands-on aviation industry experience to guide each decision. This includes IS-BAO certification support, one of the more technical and time-consuming parts of standing up a compliant flight department.
The support is applicable across the APAC region, reflecting L'VOYAGE's office footprint across Hong Kong, Shenzhen, Kuala Lumpur, and the wider region.
Typical setup sequence:
1. Define the operating model: in-house department, hybrid management, or outsourced charter
2. Assess regulatory and certification requirements, including IS-BAO alignment
3. Structure operational policies, safety management systems, and compliance documentation
4. Build out crew, maintenance, and vendor arrangements
5. Prepare for IS-BAO certification review and ongoing audit readiness
L'VOYAGE advises independently on management structuring rather than steering owners toward one operator's fleet. That independence is the point: most management and membership programs in this industry are built around bulk block-hour commitments tied to a single operator's aircraft, a model used by programs like VistaJet and Flexjet, where hours guarantee access but not necessarily the best price for a given trip.
Further Fleet Initiatives, L'VOYAGE's specialized aviation arm, offers a hybrid aircraft management model as one option available to owners, with plans to operate its own fleet as a partnership structure. Financing advisory runs alongside this conversation, since how an aircraft is financed shapes which management model makes sense.
Dimension | Typical operator-run / block-hour programs | L'VOYAGE advisory model
|
|---|---|---|
Independence from a single fleet | Tied to one operator's aircraft | Independent, advises across the market |
Scope of advisory | Usually limited to booking/usage terms | Acquisition, sale, management, financing, IS-BAO setup, audits |
In-house safety/compliance vetting | Varies by operator | Dedicated in-house compliance department, proprietary standards |
Access to aircraft/operator network | Single fleet | 4,000+ aircraft worldwide |
Licensing and industry memberships | Varies | Hong Kong Travel Industry Authority licensed, Wyvern Approved Broker, IATA, The Air Charter Association member |
L'VOYAGE works with established operators on service enhancements, operational audits, and ongoing operational support, not just with owners buying their first aircraft. That work is informed by a dedicated in-house compliance department that vets every aircraft against proprietary, industry-leading safety standards before it's ever offered to a client.
L'VOYAGE develops and enforces its own rigorous safety protocols and compliance practices, setting industry benchmarks rather than simply following them. The credentials behind that claim are concrete and checkable.
L'VOYAGE is a government-licensed travel agency and private aviation consultancy, licensed by the Hong Kong Travel Industry Authority, and has operated since 2014. The Asian Business Aviation Association (AsBAA) named L'VOYAGE 'Best Charter Broker' in 2017, a recognition earned before the group expanded further into standalone advisory work through PATL.
Leadership sets this apart from firms that hire generalist account managers. Diana Chou built her career as the first woman to sell private jets in Asia. Jolie Howard leads today with over 20 years in business aviation, including as former CEO of TAG Aviation Asia. The advisory team operates from offices across Hong Kong, Shenzhen, Kuala Lumpur, and the APAC region, with reach into a 4,000-plus aircraft global network.
Credentials at a glance:
- Licensed by the Hong Kong Travel Industry Authority since 2014
- 'Best Charter Broker', Asian Business Aviation Association (AsBAA), 2017
- Offices across Hong Kong, Shenzhen, Kuala Lumpur, and the APAC region
Every advisory engagement runs through a single point of contact, so you're not coordinating between multiple departments or specialists to get one answer. The engagement is scoped to your specific job: acquisition, sale, financing, management structuring, flight department setup, or operational audit, and the in-house team draws on decades of combined aviation experience relevant to that exact scope.
L'VOYAGE's own positioning captures the difference this makes: a trip or a transaction shopped across multiple parties simultaneously signals demand and invites price inflation, while working with one trusted advisor keeps the process, and the pricing, honest. The same principle that protects charter clients on pricing applies to owners and operators who want advice they can trust wasn't shaped by a fleet to sell.
Request an Advisory Consultation
Talk to an advisor who doesn't have aircraft to sell you. L'VOYAGE's consultancy arm, Private Aviation Technology Ltd. (PATL), provides acquisition advice backed by access to over 4,000 aircraft worldwide rather than a single inventory, so the recommendation reflects the market, not a sales target.
A private aviation consultant advises on aircraft acquisition, sales, management structuring, financing, flight department setup, and operational audits. L'VOYAGE delivers this through PATL, with an in-house team of decades of hands-on aviation experience guiding owners, startups, and established operators through each of these decisions independently.
Start with defining your operating model, then work through regulatory and certification requirements, including IS-BAO alignment, before building out crew, maintenance, and compliance structures. L'VOYAGE supports aviation startups and new flight departments through this full process, including IS-BAO certification support, across the APAC region.
IS-BAO (International Standard for Business Aircraft Operations) is an industry safety and operational standard flight departments certify against. A consultant helps because the certification process touches policy, documentation, and operational structure simultaneously. L'VOYAGE provides IS-BAO certification support as part of its flight department setup advisory.
Compare independence, scope, and safety vetting before comparing price. Many management programs tie you to one operator's fleet through bulk block-hour commitments. L'VOYAGE advises independently across the market and offers Further Fleet Initiatives, a hybrid management model, as one option rather than the only option.
Yes. Financing advisory is part of L'VOYAGE's acquisition and management consultancy, delivered through PATL alongside guidance on ownership structure and management model. This advice is scoped to your acquisition or ongoing management decision rather than sold as a standalone financing product.
A broker is transactional and paid to close a deal. L'VOYAGE's primary focus is expert consultancy over brokerage, run by an in-house team with decades of hands-on aviation experience and backed by leadership including founder Diana Chou and CEO Jolie Howard, former CEO of TAG Aviation Asia.
Yes. L'VOYAGE works with established operators on service enhancements, operational audits, and ongoing operational support. This work draws on L'VOYAGE's own in-house compliance department, its proprietary safety vetting standards, and its status as the first Wyvern Approved Broker in Asia and a member of IATA and The Air Charter Association.
L'VOYAGE is a government-licensed travel agency and private aviation consultancy, licensed by the Hong Kong Travel Industry Authority and established in 2014. The group serves high-net-worth individuals, corporate clients, aircraft owners, aviation startups, and established operators through private jet charter, luxury travel management, and independent aviation advisory delivered by Private Aviation Technology Ltd. (PATL). L'VOYAGE operates with offices across Hong Kong, Shenzhen, Kuala Lumpur, and the APAC region, and access to over 4,000 aircraft worldwide.
Unit 401-02, Hollywood Centre,
No. 233 Hollywood Road,
Sheung Wan, Hong Kong
+852 2868 3678